We are currently in the process of developing online marketing channel for Chanderi Handloom Sari, Firozabad Glass Items, Moradabad Brass Items and Saharanpur Wooden Items. For that we are currently making web pages and design catalogue for the artisanal products and enterprenures so that they can display their products online and also market them online.
This on one hand will increase market access for those who are selling and on other hand it will help buyers to make prompt and better informed decision in making the selection of product of their choice.
Internet due to its huge economy of scale can play very important role in the marketing of product in domestic and international market. Also it is great tool for communication and product information dissemination.